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AOK Rheinland/Hamburg

Audible Experience (BX/CX/UX)

AOK – Experiencing health audibly

If you stand for health with all your values, you should not only radiate them, but also sound like them. Since 2019, we have been demonstrating how this works together with AOK Rheinland/Hamburg, which we support in the Audible Experience (Brand/Service) area.


Project goals: 


-> Best in Class

through competitive differentiation


-> Customer loyalty

through service experience


-> brand strengthening

through sound differentiation

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Play Sound

Image source: Ressourchenmangel

Reference quote

"Experience audible health. Music, sounds and voices are a very important topic for our target group. 


The voice and sound branding specialists at comevis have internalized our brand and continue to inspire us. We are looking forward to even more audio/voice innovations together."


Dirk Hennes

Head of Marketing Division

AOK Rhineland/Hamburg

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Audio Code

Using audio coding, the relevant brand values of AOK are methodically and data-based uniquely translated into audible codes.

Grafic of Tone of Voice from AOK

Voice Code

The AOK Audible Experience is complemented by clearly defined voice codes.

Digital Service Experience (DXS)

C-Cloud

The central platform with A.I. audio/voice applications for BX/CX/UX.


AOK makes extensive use of our C-Cloud tools, such as the Brand Sound Library and the Creator.

Want to find out more?


To our C-Cloud >

Hybrid Service Design

Audio/Voice/Interaction

A.I. Content Creation offers a new way to customize the acoustic service design. AOK uses our "Audio it Yourself Tool" to flexibly design the infotainment area, for example. With the VAD.io Creator, short audio files can be created quickly and easily in real time without any major planning, audio engineering or mixing. With over 330 voices, the VAD.io Creator offers access to the best neural and classic TTS voices.

Callflow from AOK

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VAD.io Creator)

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Information

The images used come from stock photo databases such as Pexels, Canva, WIX and Unsplash.

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